“Thumbs Up!” to the New and Improved HappyDoll Design!

We are excited to announce the launch of our new and improved HappyDoll design! Special thanks to the students of the Soft Toy and Doll Design Class, in the Toy Department at The Fashion Institute of Technology (FIT) here in New York City, for the creation of our new doll! The updated design was a collaborative project, lead by FIT professors Judy Ellis and Lauren Flood, as well as classroom assistant Constance Rossi.  The Soft Toy and Doll Design Class took HappyDoll’s current design, that you’re all so familiar with, and came up with multiple ways to improve upon it and have the design fit better within FIT’s mission statement. Thanks to the creativity and brains of this class, HappyDoll’s design is revamped and better than ever!

Each doll now has longer arms for better hugs and playing, hands with “thumbs up”  for spreading positivity and love, and more rounded feet for more playful activity.

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The dolls will also still include the serial number, to track where in the world each doll is traveling, as well as the initials of the volunteer who specifically stuffed and sewed that doll.

The Fashion Institute of Technology, is a State University of New York (SUNY) college of art, business, design, and technology connected to the fashion industry. The campus is located in the heart of the city, on West 27th Street between Seventh and Eighth Avenues, in the Chelsea neighborhood of Manhattan. FIT is ranked among the top five fashion schools in the world and has an enrollment of more than 10,000 students. FIT also offers more than 45 programs of study, leading to the Associate in Applied Science, Bachelor of Fine Arts, Bachelor of Science, Master of Arts, Master of Fine Arts, and Master of Professional Studies degrees.

toy_judyelles_rightcolumn (1)The Toy Design program at FIT was founded by one of the professors on the project, Judith Ellis, in 1989, and is the first baccalaureate program in Toy Design.

The mission of the Toy Design Department at FIT--in keeping with FIT’s mission statement--is a commitment to preparing creative, socially responsible and professional designers, who can produce safe, marketing, fun products that respect and honor children. Also, providing open-ended play and promoting and encouraging learning and inspiration.

We are excited to also announce the new design was first used by the students of Dominican Academy, here in New York, and the students of  Jan’s Senior Academy in Kenya this Spring, during HappyDoll’s FIRST ever School Exchange Program. We’ll be posting more about our School Exchange Program next month so check back to our blog for more information!